FTC Disclosures

This website is not primarily financially driven. It was created to facilitate my own learning about brain optimization and neuroscience, and to increase my chances of having my calls returned by a lot of very, very smart people.

That said, the FTC requires bloggers to provide disclosures whenever there could be hidden interests or unspoken biases related to their recommendations. Per the FTC’s rules, if I interview someone and they grab the bill for lunch, I would need to notify readers.  If someone gives me a T-shirt featuring a logo and I wear it in a photo, same story.  If someone gives me a Piracetam pill and I write a sentence under their influence…that may require a disclaimer too.  (?)

This would be tedious for all involved.  Still, I can’t thumb my nose at the FTC entirely.

So, to preserve your blog-reading and podcast-listening experience, please assume that, for every recommendation, link, and product I use, all of the following are true:

(Illustrations courtesy of Louis Gray and Jeannine Schafer.  And thanks for the intel and some bootynapped text to Tim Ferriss.)

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